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Sandra Holstad has a BA in Fashion and, prior to launching her label Arés by Sandra Holstad, has worked in the Alessandro Dell’Acqua and Borbonese showroom known as Redwall America in New York City. There she wore many hats to learn the ins and outs of the fashion world. In addition to being Chief Designer and Owner of Arés by Sandra Holstad, she is also Director and Designer of luxe jewellery brand Holstad & Co.



Founded in 1997, Arés by Sandra Holstad developed from the Chief designer’s love of travel and having the right accessories for her journeys. It has come a long way from its humble beginnings, which included more androgynous travel bags that were hand carved by a niche group of artisans. The collection and designs have since grown into a must-have accessory for the jet-set lifestyle.

Renowned for being fun, fierce and flirty, Arés by Sandra Holstad handmade bags and jewellery have been sold in Miami, New York, Oslo, and now Singapore amongst other cities. From sexy disco bags and metallic snake skin clutches to the famed oversized Live-In bags, it is no wonder the brand has a cult following amongst connoisseurs of beauty, elegance and edginess with a flair of art.



Arés by Sandra Holstad bags and accessories are made for the jet-set lifestyle and a must-have travel accessory. Part of my inspiration is the love of travel and bringing back the “pieces of art” that inspires me.

Arés by Sandra Holstad bags are for the traveller in each of us that yearns for freedom. Whenever, we leave the front door, it is always to a destination, known or unknown, a surprise at every corner. Traveling, whether it be to a club, bar, restaurant, the airport or a last minute weekend trip in a car. Regardless, it is to a destination that our soul seeks.

Exploration, discovery and learning. Like the transitory cat seeking adventure but always knowing where home is.

Some cross rivers, some oceans, some just the road to the store…nevertheless it’s all about adventure, seeking and discovering. Around every corner, there is a surprise in the best way possible. Seek, and the traveller in you shall find. Be it love, adventure, romance, or all three. Be free, to be. It’s about exploring yourself, learning your truth and living that truth with integrity, passion and elegance.


STYLE ICONS:  Coco Chanel, Roberto Cavalli, David Bowie, Brigitte Bardot, Grace Kelly, and Mick Jagger to name a few.